Last week we got our first iPhone app approved through the App Store and have already gotten over 500 downloads. The app is very similar to our web version of the Free SEO Analysis, but with a couple of extra advantages:

1. It’s easier and more convenient. Now you can get an analysis for your website easier than ever before. If you don’t have access to a Wi-Fi or other Internet connection, no problem. The app works great and is extremely fast even on just a 3G connection with the iPhone. Many of Pear’s user base comprises of small web shops and agencies that could easily use the app in a meeting and even email the report to their client on the spot.
2. You can store up to 10 website reports on the mobile app. Just simply click on the History tab to see your last reports and even re-run the analysis. With the web version, you have to go fish through your emails to find a report from a specific website that you ran in the past.
Get the app for free here on iTunes.
Would you like to try our free website analysis tool and get an instant report on your website in 30 seconds? No signup, no email to give, nothing to install. If you are a small business and need more visibility online, then you might be interested in one of our affordable SEO plans for your site.
Today I presented to you an overload of information in “SEO 101″ for the STWBC Marketing Bootcamp 2010. Hopefully, you were able to get a better understanding of SEO, how it works, and what you should be doing to rank higher and driving more quality traffic to your website.
Download the PDF of the presentation.
The SEO industry is evolving almost in real-time, and Pear Analytics’ mission is to be well versed and informed in the latest techniques and methods that drive good SEO. That’s why we’ve spent over a year building and developing SEO software – to help you get control of your organic search campaign without having to spend thousands of dollars on consultants. So keep going and let us know if you have any questions. And don’t forget that our special offer ends on Friday, February 26, 2010.
Keyword research is one of the most important steps for good SEO of your site. First let’s start with understanding what keyword research is. Essentially keyword research is understanding which keywords you want to target (for each page in your site) and which search terms you want to be found for on search engines.For example if you are a php consultant in California you probably want to be found for the terms ‘php consultant’ and ‘php consultant California’.
So why use a keyword research tool in the first place? A keyword research tool will give you more information about the words you want to target and also ideas of which words you could target. So assuming you are a php consultant then the keyword tool will tell you how many times people search for the keyword you want to be found for. For example the term ‘php consultant’ gets 590 searches a month approximately. This way you don’t target terms which have very low search volumes.
Typically comparing numbers between keyword research tools is similar to comparing numbers between different analytics tools. There will always be a frustrating difference. When comparing different keyword tools, there is usually a minimum difference between numbers in the range of 10-30%.
For example, lets compare numbers for the keyword ‘buy domain‘ in three of the most popular keyword tools:
1. Google Search Based Keyword Tool shows monthly volume as 8200
2. Google Adwords External Keyword Tool shows a 6600 monthly volume for the same keyword.
3. Keyword Spy shows a monthly search volume of 135,000! This huge difference is probably because they are showing ‘broad search’ numbers as opposed to the exact search numbers.
So what should you do? Here are my recommendations:
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