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How To Write a Header Tag (h1) for SEO
Posted by Ryan Kelly on October 23, 2010. Categories: Search Engine Optimization Tags: header tag, On-Page Optimization
The header tag, or the <h1> tag in HTML, will usually be the title of a post, or other emphasized text on the page. It will usually be the largest text that stands out. There are other header tags in HTML too, like an h2, h3, h4, etc. Each can have a lesser degree of importance on the page, but it really depends on how your HTML/CSS guy did the layout. Sometimes, they make your logo the h1 – because it’s in the “header”, but it would be best to make the h1 the title of the page or post instead.
How you write your header, or h1 tag, is going to be similar to how you wrote your title tag. Sometimes these can be the same, and that’s OK. Here are a few tips:
1. Put your header tag <h1> </h1> at the top of the page, preferably after the <body> tag.
2. Are you targeting the keywords you wish to rank higher for? If not, go in and modify your tags slightly to include those words. If your h1 happens to be an image, use the image alt tag to add those juicy keywords.
3. Can I have more than 1 header tag on the page? Sure, but you want the most important one at the top.
October
23
Hello I have problems with my header tags, they are showing on my published site will some body please tell me how solve this problem
Curious where the H1 tag is stored in WP and how to change it. My site currently doubles the default H1 for the site, that is, my site name appears as Blogs News Reviews Blogs News Review.
Check the Settings tab. Sounds like it's pulling the site name plus the title for the h1.
In running my Pear Analytic report it mentioned no h1 tag. My website is a flash based site with an html splash page (BluDomain). In this instance is the h1 tag located on the splash page? there's an option for logo or logo text, is this considered the h1 tag? and if so should the logo be replaced with text? Thanks
Bill, chances are the Flash app on the splash page you have is where all the primary content is, versus in HTML. If you can add a header tag above the flash movie, then try that.
I never thought that the tag would be so important. Glad I found this site!
For SEO, does H1 have more "weight" as H2, H3, etc? Thx in advance.
Hey Colin, Yes, the H1 carries more weight than the other header tags. Many sites will make the logo in the upper left the H1, but it would be better to have a headline or something. I think we even have to fix this on our own homepage :)
Great advise on this blog. I would suggest using all other h2, h3 and h4 tags for seo. they can help out littel bit, but evey litel helps when it comes to seo!
I had an old h1 title tag for this website I was working on which was irrelevant to the keywords I was trying to rank for. I have updated it since but your 'automatic seo tool' still gives me the old h1 tag as the 'result found'. What's the criteria then? Or is there an update delay? Cheers G
Hi German, yes, there is a 30 minute delay if you make an update to your site and then run our analysis tool again.
If the title of my post is a header? Or i've to make a h1 at post's text?
Not necessarily. Your CSS will determine what the h1 on the page is. Chances are, the title is the h1, but sometimes designers make it the logo (for some reason?).