14 Aug

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Challenges of Small Business SEO: Part 1—Do I Really Need It?

  Small business SEO is a common challenge. Most business owners aren’t sure where to start. What is involved? How do I choose good target keywords? Can I afford SEO? How long does it take? Do I really need it? What can I realistically expect to get from an SEO campaign? The answers to these […]

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24 Aug

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4 Signs Your Website Needs to be Fixed

This is a lengthy, instructional post outlining typical SEO problems and solutions with sites that have gone through several re-designs. OK, now that I’ve got your attention, let’s get down to business.  If your site is more than a few years old, chances are it’s been through a fair share of changes.  You’ve probably had […]

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17 Aug

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SEO Showdown: Audi vs. BMW

I thought we would do something different for this week’s SEO Tip Tuesday. As an Audi lover myself (on my 2nd A4 Turbo), I frequently search the new models so I can mostly drool and go through the whole “I wish I had..” sentiments. And I find myself at times in a bit of a […]

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03 Aug

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A Close Look at 404 Errors in SEO

Ever click on a page in a search result listing and get a “404 – Page Not Found” error?  It probably hasn’t happened much to you since the search engines do a fairly good job of not ranking pages with 404 errors, or even sites that have “coming soon” pages. There are a couple of […]

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27 Jul

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How A Search Engine Determines Duplicate Content

I was browsing through the SEO Expert group on LinkedIn yesterday, and came across this excellent infographic posted by Jim Rudnick of CanuckSEO.com.  The graphic actually is credited to Elliance.com, and shows the steps of the process of how a search engine will determine the original source of the content.  The original source of the […]

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20 Jul

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Why Keyword Relevancy is Important

Keyword relevancy refers to how relevant, or important, certain keywords or phrases are to each page of your website.  Search engines use keyword relevancy to determine what your page is about, and that is in part what they will use to determine what keywords you will rank for when doing a search. When optimizing your […]

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13 Jul

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How To Find Out How Many Pages You Have Indexed in Google

It’s easy to find the pages indexed in Google for your website.  Simply go to the search bar and type the following query: site:”www.yoursite.com” In the upper left corner of the results page you should see “About [some number] results”.  You should go through these pages and identify which ones the search engine does not […]

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06 Jul

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4 Types of Inbound Links And Which Are The Best Ones To Get

There are several types of inbound links a website can get, each with a different value associated with them.  Here we will explore a few of them:   Contextual A contextual inbound link is usually a one-way link that appears to be the most natural, and therefore has the most value.  This is a link […]

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29 Jun

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Why Google Cares About Duplicate Content

Duplicate content is one of the most common issues that can plague websites from not being found in search engines, and most wouldn’t even know it was happening. There are a few types of duplicate content. The problem with each of these scenarios is that either a) the search engine can not figure out which […]

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